When I first saw this bus shelter ad, I was overcome by its unattractiveness. This burger-like construction is lacking the benign, slightly humourous quality of Oldenburg’s giant soft sculpture of a hamburger. There is something insiduous about this sandwich disguised as burger. It’s not just the fact this sandwich contains substances from at least three different farm animals (cow, chicken and pig); its also its weird placement. Is it on a wooden table? Or perhaps a pedestal? Why has it been placed on the corner edge as if it is just about to fall over? And what’s it doing on a red folded cloth napkin? Tim Hortons, wood tables and cloth napkins are not terms that go together. Are these devices all used to make it seem more giant? Or more tasty? Or perhaps giant and tasty are the same thing? One day this graffiti appeared on the ad. I thought this text was just perfect. I like how the text fit perfectly into the overall shape and how the yellow of the egg accentuated the word ‘something’. The text had the elegance of Jenny Holzer’s poetic, yet very political works. I thought the sentiments expressed in the text fit in so well with the Occupy movements. I wonder how the world would be if everyone decided to ‘be someone that does something’.
Occupy Sandwich
Posted: November 14, 2011 in street advertisementsTags: bus advertisements, Claes Oldenburg, Jenny Holzer, Occupy Movements, political art, text in art, Tim Hortons
Comments

“Be someone that does something”. As opposed to being someone who is a consumer of hamburgers. It IS perfect. And the Jenny Holzer link: “All things are delicately interconnected.” Thanks for posting.